The Resource If then : how the Simulmatics Corporation invented the future, Jill Lepore, (sound recording)

If then : how the Simulmatics Corporation invented the future, Jill Lepore, (sound recording)

Label
If then : how the Simulmatics Corporation invented the future
Title
If then
Title remainder
how the Simulmatics Corporation invented the future
Statement of responsibility
Jill Lepore
Creator
Contributor
Author
Subject
Genre
Language
eng
Summary
The Simulmatics Corporation, founded in 1959, mined data, targeted voters, accelerated news, manipulated consumers, destabilized politics, and disordered knowledge--decades before Facebook, Google, Amazon, and Cambridge Analytica. Silicon Valley likes to imagine it has no past but the scientists of Simulmatics are the long-dead grandfathers of Mark Zuckerberg and Elon Musk. Borrowing from psychological warfare, they used computers to predict and direct human behavior, deploying their "People Machine" from New York, Cambridge, and Saigon for clients that included John Kennedy's presidential campaign, the New York Times, Young and Rubicam, and, during the Vietnam War, the Department of Defense. Jill Lepore, distinguished Harvard historian and New Yorker staff writer, unearthed from the archives the almost unbelievable story of this long-vanished corporation, and of the women hidden behind it. In the 1950s and 1960s, Lepore argues, Simulmatics invented the future by building the machine in which the world now finds itself trapped and tormented, algorithm by algorithm
http://library.link/vocab/creatorDate
1966-
http://library.link/vocab/creatorName
Lepore, Jill
Dewey number
006.3/12
Form of composition
not applicable
Format of music
not applicable
Literary text for sound recordings
other
Music parts
not applicable
PerformerNote
Narrated by the author
http://library.link/vocab/relatedWorkOrContributorName
Recorded Books, Inc
http://library.link/vocab/subjectName
  • Data mining
  • History
Transposition and arrangement
not applicable
Label
If then : how the Simulmatics Corporation invented the future, Jill Lepore, (sound recording)
Instantiates
Publication
Note
  • Compact disc
  • In container (17 cm.)
  • Title from container
Carrier category
audio disc
Carrier category code
  • sd
Carrier MARC source
rdacarrier
Content category
spoken word
Content type code
  • spw
Content type MARC source
rdacontent
Control code
sky301968908
Dimensions
4 3/4 in.
Edition
Unabridged.
Extent
9 sound discs (10 hr., 30 min.)
Media category
audio
Media MARC source
rdamedia
Media type code
  • s
Other physical details
digital
Publisher number
C06545
Label
If then : how the Simulmatics Corporation invented the future, Jill Lepore, (sound recording)
Publication
Note
  • Compact disc
  • In container (17 cm.)
  • Title from container
Carrier category
audio disc
Carrier category code
  • sd
Carrier MARC source
rdacarrier
Content category
spoken word
Content type code
  • spw
Content type MARC source
rdacontent
Control code
sky301968908
Dimensions
4 3/4 in.
Edition
Unabridged.
Extent
9 sound discs (10 hr., 30 min.)
Media category
audio
Media MARC source
rdamedia
Media type code
  • s
Other physical details
digital
Publisher number
C06545

Library Locations

    • Western Pocono Community LibraryBorrow it
      131 Pilgrim Way, Brodheadsville, PA, 18322, US
      40.927691 -75.407307
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